Discover · Asset datasheet · Data · Fabric IQRFP A.1

Customer Master Golden Record

Mastered customer entities with hierarchy, segment and account owner. Contains contact PII.

Request requiredCertified · trust 91Restricted · contains PIIActive · v1.0Commercial Analytics

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Ownership & purpose

Owner: Nestor Teijeiro Prado
Steward: Andrei Wint
Approved purposes: Account planning, Growth prospecting
Usage (30d) · Updated: 151 sessions · 2026-10-04

Lineage · Purview

Source system

Customer Master Golden Record

Sales Unified View Customer 360 Report Account Matching Agent Customer Lookup API

Graph neighbourhood · Knowledge graph

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derives_from Sales Unified Viewvisualizes Customer 360 Reportconsumed_by Account Matching Agentconsumed_by Customer Lookup APIhas_attribute customer_idhas_attribute legal_namehas_attribute segmenthas_attribute contact_email

Schema

Schema is withheld until access is granted.

Data quality

score 92

Completeness	Mandatory columns not null	92	pass
Freshness	Refreshed within 24 h	93	pass
Validity	Values within allowed domain / format	90	pass
Uniqueness	Primary key unique	94	below 95

Fig. 1 · Quality score, last 12 runs. Source: simulated observability rules.

Products and dependants

Part of data products

Customer 360

Downstream consumers affected by a change

Sales Unified View, Price Waterfall Dataset, Commercial Semantic Model, Pricing Performance Dashboard, Price Recommendation Agent, Forecast Data Mart, Demand Forecasting Dashboard, Customer 360 Report, Account Matching Agent, Customer Lookup API

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Access path

Eligible to request access via owner approval